Abstract
As two of the highest trending green technologies, photovoltaic panels and green roofs are proven to be effective practices for energy generation and energy saving. The achievable impact from the widespread installation of such technologies is, however, not clearly established. This is mainly because the degree of this impact highly depends on the inherently uncertain environmental and climate factors, as well as the unknown adoption rates of these technologies, which in turn depend on different characteristics of decision makers and interactions among them. To that end, this study aims to investigate the diffusion rate of these green technologies under uncertainties caused by climate change, characteristics of adopters, and their interactions. An integrated framework is developed to capture the interplay between financial and attitudinal aspects, as well as the uncertainties due to both the stochastic nature of system parameters and the interactions among agents involving human beings. Specifically, this framework consists of a integer programming model to optimize the green roof and/or photovoltaic panel installation settings for a given building under climate change uncertainty, and an agent-based model to factor in the role of human behavior and interactions. A case study for the city of Knoxville, TN, is presented to evaluate the effects of different policies on the diffusion rate of the green technologies of interest. The results show that the affordability of green technologies and public awareness are the key drivers of the adoption of these technologies, which highlight the important role of the decision makers in impacting the diffusion rate.
